Smart segments

SMS & WhatsApp

INSIGHTS

Send the right message tothe right customer automatically

Upload your customer purchase history and our ML model segments your audience into smart groups. Then send perfectly timed, relevant messages via SMS or WhatsApp to each segment.

Start Sending Personalized Messages

No credit card required

Free plan available

Broadcast blasts get ignored. Personalized messages get replies. digiAd AI reads your order history, sorts buyers into smart segments (Elite, Loyal, Budget-Conscious), and writes the right promotional hook for each group automatically.

Personalized at Scale

Turn raw transaction data into high-converting loyalty campaigns for SMS and WhatsApp instantly.

What You Can Do ?

Automatic Segmentation

Upload your store data and digiAd AI instantly sorts every buyer like Elite VIPs, Loyal Regulars, and Budget-Conscious Casuals based on their real purchase behaviour

Data-Driven Personalization

Every segment gets a message built around what motivates them exclusive previews for Elite buyers, loyalty rewards for Regulars, and irresistible deals for Budget shoppers - Crafted by AI, refined by you

Retention-Focused Hooks

The first line is everything. digiAd AI writes openers engineered to stop the scroll curiosity triggers for VIPs, urgency for deal-seekers, and loyalty language for your best repeat buyers

Direct Channel Routing

Send via SMS or WhatsApp — your choice. Personalization placeholders ({first_name}, {product}) render correctly on both channels, every time, with one click

HOW IT WORKS

From Customer Data to Personalized Campaign - In 5 Steps

Step 01

Upload Audience Data

Upload your purchase history CSV (minimum 5 entries)

digiAd AI cleans and structures your data automatically - no formatting or manual prep required

Step 02

Identify & Choose Segments

AI auto-analyzes your data into segments like Elite VIPs, Regulars, and Budget-conscious shoppers

Choose the specific audience group you want to target for this campaign

Step 03

Fetch or Enter Product Details & Select Channel

Enter your product name, brand, and landing page URL

Or paste the URL and let AI fill in product details instantly

Get everything set up quickly

Choose your channel (SMS or WhatsApp)

Step 04

AI Personalized Generation

digiAd AI writes a high-converting message tailored to your segment's buying behaviour and your chosen channel's native format

Ready in minutes, not hours

Step 05

Review, Draft or Publish

Review and edit the AI-generated copy to match your brand voice

Save as a Draft, schedule for later, or hit Publish to reach your audience instantly

KEY FEATURES

What You Get?

Conversational Copywriting

Write messages that sound human, not robotic. digiAd AI generates conversational copy that reads like a text from a trusted friend — no corporate fluff, no unsubscribe triggers

Quick-Reply Generation

Every message includes ready-made quick-reply buttons — "Shop Now", "Claim Offer", "Learn More" — auto-generated and optimized to drive the exact next action you want

Native Rich Formatting

Your WhatsApp messages arrive formatted natively — bold key offers, strikethrough original prices, emoji placement, all applied automatically for maximum scannability

AI-Engineered Hooks

Every message ends with an AI-crafted final sentence designed to create urgency and drive clicks on your tracking link, maximizing the conversion rate of every segment you target

Brand Tone Customization

Define your brand voice once — playful, premium, urgent, or warm — and every generated message stays in character. Consistent tone across every customer segment and campaign

Turn Your Purchase Data Into Personalized Revenue

Your customers are more likely to buy again when they feel known. digiAd's AI reads your store data and sends the right message to the right buyer. Join Today and start building loyalty with personalized SMS and WhatsApp campaigns.

Start Sending Personalized Messages

Frequently Asked Questions

Find answers to common questions about digiAd AI and how it can help transform your digital marketing.

Segmented Outreach FAQ

What is Segmented Outreach in digiAd AI?

Segmented Outreach automatically divides your customers (uploaded customer list) into distinct groups based on purchase behavior, purchase frequency, average order value. It then enables you to send personalized SMS or WhatsApp messages tailored to each segment's specific characteristics and needs — dramatically improving message relevance and conversion rates. You can also send broadcast messages to your full list if you prefer.

How does the AI auto-segment my customer list?

When you upload your customer list with purchase history data, the AI analyzes spending patterns, frequency and recency to automatically create meaningful segments — such as "Loyal High-Spenders," "Loyal Mid-Spenders" "Budget-Conscious Casual Shoppers," "Occasional Big Spenders," and "Elite Shoppers" — without manual rule configuration.

What data do I need to provide for effective segmentation?

The richer your data, the more precise the segmentation. Minimum required: order id, order date, customer id and purchase amount. The AI maximizes segment precision based on whatever data you provide.

How is Segmented Outreach better than sending the same message to everyone?

Personalized, segment-specific messages achieve higher conversion rates compared to generic broadcast messages, because they address each customer's specific relationship with your brand. A we miss you offer for lapsed customers is far more compelling than the same offer sent to someone who purchased yesterday.

What types of segments work best for ecommerce businesses?

High-performing ecommerce segments include: Loyal High-Spenders (top-tier customers who consistently spend the most — reward them with exclusive perks and early access), Loyal Mid-Spenders (regular buyers with steady purchase value — nurture them with personalized recommendations and loyalty programs), Budget-Conscious Casual Shoppers (price-sensitive and infrequent buyers — engage them with discounts and value-driven offers), Occasional Big Spenders (customers who make high-value purchases sporadically — target them with timely promotions and reminders), and Elite Shoppers (your most premium and engaged customers — provide VIP experiences, premium support, and exclusive collections to retain them). You can create the offer image for your segment message using our AI Image Builder.

How do I measure the ROI of Segmented Outreach campaigns?

The Performance Dashboard tracks sent, delivered, delivery rate, failure rate, Cost per message and total cost per campaign. If your website is tracked with conversion pixel, you can attribute revenue directly to specific segment campaigns and calculate precise ROAS. This helps you measure segment campaign ROI effectively.

Can Segmented Outreach be combined with Broadcast Campaigns?

Yes. A common strategy is to start with a Broadcast Campaign for wide-reach promotions and follow up with Segmented Outreach to target non-converters from the broadcast with a more tailored, personalized offer. You can also combine messaging with paid ad retargeting for even better results. To get started, learn about subscription plans and messaging limits .

LIVE

digiAd Give Away · Win up to ₹50,000 INR cash · Subscribe any monthly plan before 30 June 2026 · Win ₹399→₹4K · ₹999→₹10K · ₹1,999→₹20K · ₹4,999→₹50K . One winner per plan · Draw: 1–5 July · Cash reward · T&C apply||

digiAd Give Away · Win up to ₹50,000 INR cash · Subscribe any monthly plan before 30 June 2026 · Win ₹399→₹4K · ₹999→₹10K · ₹1,999→₹20K · ₹4,999→₹50K . One winner per plan · Draw: 1–5 July · Cash reward · T&C apply||

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LIVE

00d:00h:00m:00s

digiAd Give Away · Win up to ₹50,000 INR cash · Subscribe any monthly plan before 30 June 2026 · Win ₹399→₹4K · ₹999→₹10K · ₹1,999→₹20K · ₹4,999→₹50K . One winner per plan · Draw: 1–5 July · Cash reward · T&C apply||

digiAd Give Away · Win up to ₹50,000 INR cash · Subscribe any monthly plan before 30 June 2026 · Win ₹399→₹4K · ₹999→₹10K · ₹1,999→₹20K · ₹4,999→₹50K . One winner per plan · Draw: 1–5 July · Cash reward · T&C apply||

🎁
Smart segments

Send the right message tothe right customer automatically

Upload your customer purchase history and our ML model segments your audience into smart groups. Then send perfectly timed, relevant messages via SMS or WhatsApp to each segment.

What You Can Do ?

Automatic Segmentation

Upload your store data and digiAd AI instantly sorts every buyer like Elite VIPs, Loyal Regulars, and Budget-Conscious Casuals based on their real purchase behaviour

Data-Driven Personalization

Every segment gets a message built around what motivates them exclusive previews for Elite buyers, loyalty rewards for Regulars, and irresistible deals for Budget shoppers - Crafted by AI, refined by you

Retention-Focused Hooks

The first line is everything. digiAd AI writes openers engineered to stop the scroll curiosity triggers for VIPs, urgency for deal-seekers, and loyalty language for your best repeat buyers

Direct Channel Routing

Send via SMS or WhatsApp — your choice. Personalization placeholders ({first_name}, {product}) render correctly on both channels, every time, with one click

HOW IT WORKS

From Customer Data to Personalized Campaign - In 5 Steps

01

Upload Audience Data

  • Upload your purchase history CSV (minimum 5 entries)
  • digiAd AI cleans and structures your data automatically - no formatting or manual prep required
Upload Audience Data
02

Identify & Choose Segments

  • AI auto-analyzes your data into segments like Elite VIPs, Regulars, and Budget-conscious shoppers
  • Choose the specific audience group you want to target for this campaign
Identify & Choose Segments
03

Fetch or Enter Product Details & Select Channel

  • Enter your product name, brand, and landing page URL
  • Or paste the URL and let AI fill in product details instantly
  • Get everything set up quickly
  • Choose your channel (SMS or WhatsApp)
Fetch or Enter Product Details & Select Channel
04

AI Personalized Generation

  • digiAd AI writes a high-converting message tailored to your segment's buying behaviour and your chosen channel's native format
  • Ready in minutes, not hours
AI Personalized Generation
05

Review, Draft or Publish

  • Review and edit the AI-generated copy to match your brand voice
  • Save as a Draft, schedule for later, or hit Publish to reach your audience instantly
Review, Draft or Publish

KEY FEATURES

What You Get?

Conversational Copywriting

Write messages that sound human, not robotic. digiAd AI generates conversational copy that reads like a text from a trusted friend — no corporate fluff, no unsubscribe triggers

Quick-Reply Generation

Every message includes ready-made quick-reply buttons — "Shop Now", "Claim Offer", "Learn More" — auto-generated and optimized to drive the exact next action you want

Native Rich Formatting

Your WhatsApp messages arrive formatted natively — bold key offers, strikethrough original prices, emoji placement, all applied automatically for maximum scannability

AI-Engineered Hooks

Every message ends with an AI-crafted final sentence designed to create urgency and drive clicks on your tracking link, maximizing the conversion rate of every segment you target

Brand Tone Customization

Define your brand voice once — playful, premium, urgent, or warm — and every generated message stays in character. Consistent tone across every customer segment and campaign

Turn Your Purchase Data Into Personalized Revenue

Your customers are more likely to buy again when they feel known. digiAd's AI reads your store data and sends the right message to the right buyer. Join Today and start building loyalty with personalized SMS and WhatsApp campaigns.

Frequently Asked Questions

Find answers to common questions about digiAd AI and how it can help transform your digital marketing.

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